Introducing Audience Engine: a dynamic, omni-channel addressable audience sales decisioning platform

A revenue platform that structures and automates key monetization decisions

INTRODUCING

ArcSpan Audience Engine

A revenue optimization platform that structures and automates critical audience monetization decisions.

sell-side value creation

Addressable audiences monetized at scale

SOURCE & ANALYZE

Build quality data sets from sources that are currently siloed

Gain federated access to data that is mined across different existing data warehouses

NORMALIZE & SCALE

Configure audiences for revenue opportunities across all integrated channels and platforms

Align sellers’ data to meet optimal buyers’ demand

DELIVER & OPTIMIZE

Activate and improve audiences while realizing and analyzing the highest revenue pathways

Real-time evaluation based on outcome optimization